Google search campaign

THE TASK

Brand awareness for Tech Innovation Solutions.

CHALLENGES

Cluttered market place.

Limited investment.

SOLUTION

Developed and built Google Adwords campaign. We measured performance against overall industry benchmarks.

THE RESULT

  • 2600x micro & macro conversions generated.
  • Maintained an average CPC of 70% less than the tech industry average.
  • Maintained a CTR of >4% on search vs industry average of 2% in a very competitive 2021.